Apple has published its annual App Store fraud-prevention report, and the numbers are striking. In 2025 alone, Apple blocked more than $2.2 billion in potentially fraudulent transactions — up from $2 billion in 2024 and part of a six-year total exceeding $11 billion. The company also stopped 1.1 billion fake account creations, shut down 40.4 million customer accounts for abuse, and prevented 5.4 million stolen credit cards from being used on the platform.
The App Review team reviewed over 9.1 million app submissions in 2025, rejecting more than 443,000 for privacy violations, 371,000 as copycats or misleading apps, and nearly 59,000 for bait-and-switch tactics — three times the number flagged in the prior year. Apple says it combines human reviewers with machine learning to catch new deceptive tactics as they emerge.